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Event Details
Transforming the Destination; Rethinking the Basics
For the past ten years, the SMG Tourism Conference
at Lake Tahoe has provided relevant and strategic information and
insights for tourism executives designed to help them improve
competitiveness and grow market share. As always, the event focuses continues to focus on the larger strategic issues surrounding tourism in the region. This year's theme reflects the need to refocus on the core marketing principles underlying any business strategy. Whether you call them the 4 Ps, marketing basics or anything else, they play a critical role in the success of businesses in any industry.
A host of experts will talk about new approaches in a variety of industries, including recreation, tourism and more. Register today to guarantee your spot at this popular event!
For the latest updates on SMG Tourism
Conference news, follow us on Twitter
or visit our page on Facebook.
When & Where
Granlibakken Conference Center & Lodge
725 Granlibakken Road
Tahoe City,
CA 96145
Wednesday, June 2, 2010 from 8:00 AM to 3:00 PM (PT)
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Hosted By
Strategic Marketing Group
Based at Lake Tahoe, CA, the Strategic Marketing Group [SMG] is a consulting firm that specializes in tourism marketing strategy development to the travel, recreation and hospitality industries.
